Ferrero, Special K
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Ferrero’s $3.1bn acquisition folds Froot Loops and Frosted Flakes into its candy empire, proving breakfast and dessert are a global business.
Ferrero said the deal would expand its presence in North America and help the company move beyond its candy and snack offerings.
The Italian maker of Ferrero Rocher and Nutella has set its sights on WK Kellogg as the U.S. cereal maker struggles to get traction.