In December 2013, Adidas announced an upcoming shoe collaboration with American rapper and record producer Kanye West, who ...
This surprising collab between Balenciaga and Under Armour has the ingredients to become the next "it" sneaker of high ...
The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...
The Yeezy 350 V2 "Oreo" and "Zebra" are among the more popular sneakers customers are buying, he said. Adidas cut ties with Ye, formerly known as Kanye West, in October. As part of the move ...
At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...
Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...
It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...
BERLIN — In an unexpectedly positive third quarter, during which German sportswear giant Adidas saw 10 percent growth in sales, the company also closed its turbulent chapter on the Yeezy line.
Adidas said it was still deciding whether to scrap its remaining Yeezy stock and would take a €500m (£443m) hit to its profits if it is all written off. The company also expects a shake-up of ...
CHICOPEE, Mass. (WWLP) – A new limited-edition OREO is being released that features festive-themed cookies. The new “festive” ...
It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...