The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

In December 2013, Adidas announced an upcoming shoe collaboration with American rapper and record producer Kanye West, who ...

Anyone seriously interested in copping a pair of the adidas Originals Yeezy Boos t, you need to be reading this. The adidas ...

Until the rupture, the Yeezy brand collaboration was a massive hit for Adidas, and the end of the relationship left Adidas with millions of shoes in storage that continue to weigh down its bottom line ...

Adidas has warned of a potential major impact ... the company announced that it would close its shops in Russia and suspend its online store there as it joined a raft of global brands that pulled ...

Yeezy is likely to bring in another 50 million euros, after which the line will finish. At an online press conference, during which the financial results were announced, Adidas chief executive ...

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...

Adidas CEO Bjorn Gulden has helped reboot the German sportswear brand since its break-up with rapper Ye two years ago abruptly ended its lucrative Yeezy sneaker line. Adidas raised its forecasts ...

"You are the epitome of evil and darkness that this world represents," Camps-Lacayo's father, identified as Alexander Camps in an online obituary ... three pairs of Adidas Yeezy shoes worth ...

Adidas and West launched a business deal in 2014 after the rapper ended his affiliation with Nike. The partnership was one of ...

It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...