The Hello Kitty Stratocaster is officially back, available in pink or white, and if you are allergic to cute look away ...

The collection includes: Squier® Limited Edition Hello Kitty® Stratocaster®: A globally available, glossy guitar in pink or ...

This partnership speaks to the joy and creativity both brands have inspired worldwide,” said Edward “Bud” Cole, President of ...

The Taylor Swift producer and Bleachers frontman merges his two favourite vintage models for a signature guitar like no other ...

Hello Kitty reaches her half-century in 2025 and Fender Japan is out to celebrate with guitars and new merchandise, including ...

This Masterbuilt, bespoke Fender guitar is a meticulously crafted replica of Frusciante’s beloved 1962 sunburst Strat that ...

Tom Cochrane sang Life is a Highway, but Fender’s new acoustic guitars are designed to be taken on the road. The new Highway Series are acoustic guitars with the gigging musician in mind.

Origin Effects has unveiled the Deluxe55 Tweed Recreation, a compact preamp pedal that replicates the golden era tone of a ...

Few at the time would have thought that the Fender Stratocaster would be the final word in electric guitar design. Previously, guitars had been dumpy, cumbersome instruments, but the Stratocaster ...

You could argue that the American Ultra II is a blasphemy against the purity of Leo Fender's first masterpiece – or you could evaluate this guitar without the baggage of its heritage.

“With the work and heart that went into creating the American Ultra II series, there’s a lot of soul in these guitars,” said Justin Norvell, EVP of product at Fender, in a statement.

The American Ultra II series is built in Fender's iconic California factory where guitars are meticulously crafted using a blend of time-honored techniques and state-of-the-art CNC technology ...