What are the three generic strategies? In 1980, Michael Porter devised three generic strategies that a company could employ to gain a competitive advantage. Cost leadership, differentiation, and focus ...

We all face competition from time to time, be it in academics, at work, in business or in sports. We compete for opportunities, resources, jobs, good people, power and influence, among other things.

pharmaphorum caught up with Pam Politis, Senior Patent Attorney for Endo Pharmaceuticals in the US, to talk about generic patent strategies ahead of her presentation on this topic at the ...

Ultimately, marketing strategy aims to deliver this advantage in the market place. Porter (1980) identifies three generic strategies fundamental sources of competitive advantage. These are: cost ...

generic). The researchers performed a comprehensive review of available data and information about each strategy and found that co-payment cards can lower out-of-pocket costs for privately insured ...