1985-1995: Rutger Hauer's "Pure Genius" campaign ... an increase in earnings at a time when the beer market was in decline, according to Diageo-Guinness U.S.A. 2007: At £10 million, "Tipping ...

Guinness was the first beer I ever tried. I found it bitter, shockingly sour and bereft of any nice flavour at all, but then I was only 10 years old. I persisted, though, and grew to love this ...

If you’ve ever stepped foot in an Irish bar, you’ve likely seen some of Guinness’ vintage posters. The genius ads, designed ...