Dermatologists share the best keratin products for damaged, frizzy hair. Plus, the experts talk about whether keratin can ...

Here's everything you need to know before getting in the stylist's chair. A keratin treatment is a semi-permanent hair straightening method that aims to smooth and straighten frizzy or curly hair ...

Keratin is one of the most popular hair treatments in India. It is a natural protein found in our hair, skin, and nails that ...

Because ‘keratin treatment’ has basically become a bit of an umbrella term for a lot of hair smoothing, in-salon treatments available. So before booking in, you’ll want to figure out which ...

Strong & healthy hair doesn’t happen overnight, but with consistent care, proper nutrition & gentle treatment, one can ...

ANSWR is a viral hair brand built on making salon-level beauty solutions simple, affordable, and accessible from home. Georgiana Grudinschi, 32, the founder of the ANSWR At-Home Keratin Treatment ...

Nowadays, if such a makeover were to be replicated, we’d put good money on the hair stylists involved using a keratin treatment. Why? Keratin is renowned for its ability to reduce frizz and tame ...

The keratin market is rapidly growing owing to the increasing consumer inclination towards hair and skin care products such as keratin-infused products.

Your hair won't set after the keratin treatment, if you are prone to sweating. Here's what you should do. Cysteine is the latest hair straightening treatment, and seems to be less harsher than ...