Fast food giant McDonald's Corp. is using mobile coupons in parts of the western United States timed with the launch of its new iced coffee beverage. The promotion, enabled by Cellfire, offers ...

To combat widespread bicycle thefts in the area, Tokyo’s Adachi Ward will team with McDonald’s Holdings Co. (Japan) to offer coupons to high school students who lock their bikes. The one ...

McDonald’s is reportedly developing a rewards program that hinges on targeted offers for driving frequency and discounts based on previous purchases instead of relying on broad-appeal coupons ...