The Rolls-Royce Vespyer wants to digitally pick up where the Dawn left off, featuring a jaw-dropping design inside and out ...

To many people who are and aren’t car enthusiasts, the British ultra-luxury brand Rolls-Royce is recognized as one of the most well-known brands producing some of the most luxurious cars on the road.

In a new interview with Bloomberg, RR CEO Chris Brownridge said that V12s and bespoke customization are driving revenue.

Chief Executive Officer Chris Brownridge said the brand would cater to what buyers want, including V12 engines.

BMW took full control of Alpina on 1 January 2026, integrating it as a standalone brand within the Group alongside BMW, Mini, ...