PG Tips has transformed its tea following two years of development and an investment programme exceeding £50million after finding that people spend less than 30 seconds letting their drink brew.

In a survey to find out which tea is the best one in the UK market, you’d be shocked to find out that it’s the iconic PG Tips. On average, a person in the UK drinks around two to three cups of ...

Using osteobiography, experts have analysed the bones and tissue of Choppers, a Western chimpanzee from the PG Tips tea adverts. The findings have revealed insights about the long-term effects of ...

Stuart Black receives funding from The Wellcome Trust, UKRI and other research councils. David Cooper has received funding from The Wellcome Trust. Juliette Waterman received funding from the ...

alongside big-brand tea bags from PG Tips, Tetley, Twinings and Yorkshire Tea. It was a close contest, but Asda took the top spot—and it's less than half the price per cup of big-brand options. Some ...