Qualitative research has long been recognized for its unique ability to provide deep insights into customer motivations and aspirations. However, the time-consuming nature of manual data processing ...

T.J. Thomson receives funding from the Australian Research Council. He is an affiliate with the ARC Centre of Excellence for Automated Decision Making & Society. How do computers see the world? It’s ...

Institutional investors face complex decisions—where to allocate capital, which managers to trust, how to weather volatility. These choices can’t rely on instinct alone. They require data, structure, ...

Olli Hellmann does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

Ninety percent of market researchers are excited for AI-assisted reporting and more than 46% expect their budget for AI tools to increase, among other key findings for the insights industry "In 2026, ...