The Art and Science of Digital Marketing and Advertising, the debut book by Meta chief marketing officer and VP of analytics ...
The Spine Bookshop owner Lindsay Schultz seeks to offer banned books through both customer sales and donations to readers.
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I’m getting old. Who isn’t? But I will avoid the annoying clichés that Valerie Schultz rails against in her new book, Till the Moon Be No More, like “You’re as young as you feel!” ...
Written by Meta CMO and VP of analytics Alex Schultz, the book guides business leaders in marketing strategies for the ...
Schultz's book explores digital marketing growth strategies, from choosing channels and testing creatives to using generative ...