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The Color Purple You Are Seeing Is ‘Not Real’. It Is Just a Mere Optical Illusion Created in the Brain
While violet hits your eye with a specific wavelength, purple only exists in your perception — a clever construct built from ...
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Is purple making a comeback for 2025? Designers and color experts weigh in on this divisive and nostalgic shade
Purple is looking to be firmly on the map for 2025. This unexpected, daring hue has been cropping up in coveted paint brands' Color of the Year announcements, meaning it may finally be time to ...