For Demna to rise, make Balenciaga a billion-dollar brand and disrupt luxury’s codes, three forces had to converge: Zeitgeist ...

Jane Birkin’s personal Hermès prototype sold for $10 million at Sotheby’s Paris, with a Japanese buyer securing the iconic piece after a fierce bidding war.

This year’s Paris Haute Couture Week 2025 wasn’t just about fashion. It was a battleground of celebrity power, viral moments, ...

German sportswear giants pivot back to performance running after losing ground to Hoka and On, while China supply chains face escalating duties.

Chinese beauty brands like Perfect Diary, Flower Knows, and Judydoll are conquering global markets with bold storytelling, ...

Hong Kong-born, London-based designer Robert Wun is running a robust couture business as the go-to for sublime drama dressing ...

Chinese travelers are increasingly seeking adventure-led, experiential travel, from theme parks and study tours to African ...

From an English major to an editor at ‘GQ,’ and now a fashion voice with more than 810,000 followers — Delfino built his ...

From oversized sneakers to armored couture, Demna reconceptualized the codes of modern luxury.

With 3 billion-view series and a growing star system, micro-dramas offer luxury brands fresh narrative real estate.

In today’s luxury landscape, preserving the past is not enough. Brands must evolve, provoke, and create with bold, ...

High-end labels discover untapped potential in Middle Eastern malls, where tech-savvy consumers, tourists propel growth. But ...