Start-ups and vendors are hawking AI tools for media companies that have failed to understand the complexities and concerns ...
INMA will hold five virtual town halls to close out 2024 with analysis and discussion from its priority initiatives: GenAI, ...
INMA Product Initiative Lead Jodie Hopperton shared new features and tools from Apple, Google, and OpenAI during this week’s ...
Newsroom leaders should understand audience depth of knowledge, connect content message to readers, and create KPIs for ...
The Nine Metros social team approached the Olympics with a dual focus: increase brand awareness and traffic while also ...
INMA is featuring the winners of its 2024 Elevate Scholarship in partnership with Google News Initiative. Today’s spotlight: Mahbub Rashid, additional news editor at Nagorik Television.
The more granularly media companies can match content to readers, the more compelling an offer is for those readers.
NTM, which has 17 newsrooms in Sweden, has a comprehensive newsroom strategy: fewer but better stories, a focus on seven ...
At the surface, The Washington Post’s recent loss of 250,000 subscribers after announcing it would not endorse a candidate in ...
Gen Z is more financially savvy than previous generations but also faces a massive amount of misinformation and flawed advice ...
To spread the word about hearing loss and overcome some of the misconceptions about it for advertiser Triton Hearing, Stuff ...
Reading The Economist’s 2024 annual report offers a prescription on how the media business has changed, and, to some extent, ...