Novo’s 90-second ad features a coterie of celebs promoting the oral version of its blockbuster weight loss drug Wegovy.

Medicaid pays for more than 40% of births in the U.S. and an even higher percentage in rural areas, according to KFF.

Novo takes aim at Hims & Hers over compounded version of Wegovy pill; The flaw with TrumpRx; Vertex Pharmaceuticals’ CRISPR ...

The one-time aide to former Vice President Dick Cheney will serve as VP of strategic communications and marketing.

Sanofi announced the signing of a share buyback mandate for up to €1 billion. Pfizer said its obesity injection, which was ...

MM+M Agency 100 honoree Calcium+Company supported Sun’s campaign, which also featured partners Skin Cancer Champions, AIM at ...

Only one spot — Novo Nordisk’s for Wegovy — touts a branded pharmaceutical drug. Two of the five encourage screenings for ...

In lieu of a Super Bowl ad this year, Pfizer has unveiled a year-long cancer campaign that aims to encourage screening.

The firm’s like-for-like global revenue, excluding currency fluctuations, declined 4% to $950 million last year, compared to ...

Eli Lilly leapfrogs Novo Nordisk as sales prospects diverge sharply; FTC reaches settlement with Express Scripts over PBM’s ...

As more pharma companies invest in women’s sports, marketers believe the trend can help fuel change on the community level.

Keller said he received more than a dozen cancer treatments during the course of his playing career before a doctor informed ...