The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

Gary Lineker moved impressively from football hero to becoming one of the most famous and highly paid faces on the BBC. The ...

It's undeniable that sport's influence on fashion is far from over. From styling track pants with heels and coats for the office to the summer staple of running sunglasses, the latest athletic trend ...

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...

The Nigeria U-17 women’s team, Flamingos, have carted home the Fair Play Trophy of the 2024 FIFA U-17 Women’s World Cup, ...

Korea DPR winger wins the adidas Golden Ball, Spain’s Pau Comendador and Celia Segura collect a pair of individual honours while Evan O’Steen takes home the adidas Golden Glove.

The Welsh Rugby Union has become embroiled in a fresh sexism scandal after threatening to withdraw its women’s team from next year’s World Cup if players ... a guaranteed rugby boot allowance ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

Aston Villa will don the Sabbath uni on Wednesday (October 30th) for its Carabao Cup match against Crystal Palace ... “Hand-painting this design on to one of Adidas’ most iconic boots allowed me to ...

Fifa is in dispute with its long-term partners Adidas and Coca-Cola over sponsorship rights for next year’s Club World Cup in the United States. Separate cases have been lodged at the Swiss ...

Aston Villa and Adidas have teamed up with legendary rock band Black Sabbath to unveil a limited edition kit and Predator ...