In December 2013, Adidas announced an upcoming shoe collaboration with American rapper and record producer Kanye West, who ...

The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas ... With his Yeezy Boost 350, priced at ...

Today, Adidas continues to innovate, most recently unveiling the Adizero Adios Pro Evo 1, the lightest carbon fiber-plated ... introduction of its proprietary Boost Foam cushioning material ...

Adidas plans to sell remaining stocks of Yeezy sneakers from its defunct partnership with Kanye West, for at least the price it cost to make them. The firm cut ties with the rapper and fashion ...

Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...

BERLIN — In an unexpectedly positive third quarter, during which German sportswear giant Adidas saw 10 percent growth in sales, the company also closed its turbulent chapter on the Yeezy line.

You'll find a wide range of products including footwear, clothing, and accessories when shopping at adidas. Enjoy discounts on popular collections like Gazelle, Yeezy, Superstar, Stan Smith ...

It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...