A giant digital advertising billboard is planned next to a main road in Bristol and has sparked concern about road safety.

Marketing professionals on LinkedIn share their take on the themes and trends defining 2024's festive campaigns.

Here are specific steps marketers can take to promote unity: Review all customer communications to delete divisive language ...

In a recent presentation at the 25th Annual Pharmaceutical and Medical Device Ethics and Compliance Congress, Catherine Gray, ...

Yum Brands, the owner of fast-food giants Taco Bell, Pizza Hut and KFC, says new pilots of AI-driven marketing campaigns are ...

TikTok on Thursday began letting all marketers on its platform use an artificial intelligence-powered tool for generating ...

Despite a net loss, DallasNews Corp (DALN) shows resilience with improved adjusted operating loss and strategic cost-saving measures.

What makes OOH remain one of the most effective forms of traditional advertising? OOH advertising thrives by effectively reaching broad urban audiences and boosting brand awareness and market share.

Gillian Ezra, head of sales and business development at Ayoba says advertising is more relevant than ever, evolving to meet ...

TikTok will let advertisers pull in content from Getty Images when using the platform’s AI ad creation tool. With the ...

TikTok is revolutionizing digital marketing by introducing a new AI-driven video platform for advertisers.The video-sharing ...

Xbox is focusing on cloud gaming in its new ad campaign, showcasing multiple devices for gaming. Xbox Cloud Gaming is ...