While Durant attended Texas and Booker attended Kentucky, both NBA superstars were seen wearing Oregon-themed sneakers during ...

With the NBA All-Star weekend just around the corner, Nike, Jordan Brand and Converse will showcase exclusive exhibitions, events and product drops during the festivities.

Kyrie Irving won’t be playing in the NBA All-Star Game this month, but that hasn’t stopped him and Anta from making one of ...

A team with a drastically reduced championship window — that’s what happens when you send a 25-year-old superstar to LA in ...

NIKE, Inc. is dominating NBA All-Star Weekend, displaying its dedication to the game with exclusive events, exhibitions and product drops across its ...

NBA trade deadline has passed, and it was arguably the craziest deadline period in NBA history. That's because the league saw ...

There are several important days on the sports calendar for the sneaker industry, but nothing can compare to the hype ...

Nico Harrison was a relatively unknown name on Friday. Now, he'll always be known as the general manager who traded Luka ...

Canada and Mexico issue retaliatory tariffs after Trump's executive orders. Democrats elect a new party chair. Beyoncé ...

There is significant news breaking about Kevin Durant ahead of Thursday's trade deadline. And it's not that the Phoenix Suns ...

The NBA All-Star Weekend is a cultural event that brings the global sports, fashion, and entertainment industry together.