Smith was dominant as a freshman at Ontario Christian, as she was named the 2023-2024 Girls Basketball MaxPreps National ...

Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas ...

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.

Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Milwaukee Bucks point guard Damian Lillard always remains true to his roots. Since adidas launched his ninth signature ...

“The demand for performance basketball sneakers is strong ... which increased 305 percent for the same period. Adidas, too, ...

The Milwaukee Academy of Science boys’ basketball team, an Adidas Basketball partner school, also joined the celebration, receiving the new Dame 9 sneakers. Damian Lillard, known for his “Always Dame ...

Los Angeles, CA – Today, adidas Basketball unveils the Dame 9 “Oak Tree” colorway – a continuation of Damian Lillard’s ...