Online retail giant Amazon's decision to make its staff return to the office is a positive development for UK logistics, ...

By Stephanie Schafer, President and Chief Growth Officer at The Social Lights.

A well-aligned budget not only maximizes ROI but also ensures that your marketing efforts are in sync with your business ...

Paid search and affiliates set to join print & TV as no-gos for marketers in 2024 as Mutinex tolls their death knell.

GSK has turned to Brooke Shields to get the message out about shingles vaccination. | GSK has turned to Brooke Shields to get ...

Prime Mix Marketing Ltd, which is based on Foregate Street, has been named the winner of the Marketing Consultancy of the Year award in the Corporate LiveWire Global Awards 2024/25.

Global expansion is the new arena where brands are battling to beat the competition and stay relevant. So, how can your brand ...

Urban Splash is working on proposals to turn the former department store into a mixed-use space which will include leisure, ...

Q4 2024 Earnings Call Transcript September 24, 2024 Stitch Fix, Inc. beats earnings expectations. Reported EPS is $-0.12, ...

Understanding this combination of military- and veteran-related audiences should be a priority for anyone offering a product ...

The 4 Ps of marketing. Marketing mix. Marketing fundamentals. Whatever you call them, these elements determine your luck at the high-stakes table of e-commerce: Product. Price. Place. Promotion.

As marketing departments rush to integrate AI into their operations ... data and market trends to suggest optimal campaign structures, timing, and channel mix. However, human marketers are essential ...