In an exclusive interview with Bloomberg, Roblox CEO Dave Baszucki recently announced the platform would launch its foray into Roblox immersive advertising before the end of the year. However, it ...
Roblox has been trying to turn its giant audience into real ad money since it went public in 2021, but the effort keeps ...
Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...
Roblox Investor Day took place on September 15, and while the company demonstrated its commitment to attracting older audiences who have higher disposable incomes, it also showed how it planned to ...
April 10 (Reuters) - Roblox (RBLX.N), opens new tab has hired PubMatic (PUBM.O), opens new tab to help ramp up sales of new video advertisements the gaming platform expects to launch later this year, ...
Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards and ...
The Children's Advertising Review Unit (CARU) is a self-regulatory body in the United States, and it's one that focuses on how things are being marketed to children under the age of 13 across all ...