We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

Nike designs the soccer cleats Vapor Edge 360 Untouchable to help football players move faster and better in their games.

Football legend Deion Sanders' retro Nike sneakers are dropping in an NFL-inspired colorway on January 24, 2025.