How Puma’s new senior VP of marketing is building the brand
Puma’s newly returned marketer Tara McRae joins the Marketer’s Brief podcast to discuss brand collaborations and what’s ahead ...
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Here’s What’s Behind the Rise of Asics and Puma on Stock X
Though several trends emerged, the continued ascent of two brands in particular stands out: Asics and Puma. “I applaud Asics ...
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Here's What's Behind Asics and Puma's Rise on Stock X
Though several trends emerged, the continued ascent of two brands in particular stands out: Asics and Puma. Asics' recent ...
What Lisa Marie Presley Can Teach Brands About Legacy
Consider the household brand Tupperware, which recently filed for bankruptcy protection, among other legacy brands. Similarly, ambitious start-ups can exhibit a singular legacy-driven mindset, ...
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The Kith x Mike Tyson “Now Kith” Shirt Has Sold Out But It’s Selling on StockX for a Premium Ahead of Jake Paul Fight
The new Kith x Mike Tyson shirts referencing the famous “Now Kith” meme that pokes fun at the boxer’s lisp is already sold ...
The ID Agency Named Public Relations Agency of Record for Formula E Racing Series in the US
Founded in 2004, The ID Agency brings a wealth of experience in public relations, consumer marketing, and event execution. Known for its unique approach with enthusiasts engaging enthusiasts, the ...
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T.V. Today Network bags Silver at SAFA BPA for Best Annual Report
The Annual Report for Fiscal Year 2022-23 was evaluated by SAFA’s Committee for Improvement in Transparency, Accountability & ...