An honest review of the Haus Labs B Structural Mascara, which nourishes and lengthens lashes with just a few swipes.

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...

We tested 21 formulas to narrow down the most transformative mascaras that bring serious volume, length, and lift in just a few swipes. As a regular WWD Shop tester and beauty product reviewer, ...

The best mascaras make your eyelashes look like ... Shoppers praise the trio’s lengthening and volumizing effects, specifically shouting out the primer. “Eyelashes on steroids,” one ...

On mature clients, Pop likes to use this sculpting, volumizing mascara from ... flexible wand that helps me lengthen each ...

We've rounded up the best budget beauty products from the 2025 Golden Globes, from Selena Gomez's $10 nail polish to Zendaya's drugstore-approved hair mousse.

Celebrity makeup artists and hairstylists are already counting essentials under $25 from brands like Nexxus, Lancôme, and ...

Your eyes are the window of your personality, people see beauty through it. Mascara, all alone, enhances the beauty of eyes.

From formulas created specifically for sensitive eyes to more traditional desires, like mascaras that deliver super-long, fluttery volume, there really is something for everybody. However ...

Mascara comes in various types, including lengthening, volumizing, curling, and waterproof. Lengthening mascara is perfect for those with shorter lashes, while volumizing mascara is excellent for ...