Despite public fallouts with Yeezy and Telfar, Gap’s star is in the ascendant ... design and market those once cult-status hooded sweatshirts and refocus its energies on its most successful ...

he discussed his efforts to perfect the hoodie and his interest in becoming "the next Gap" or Apple, companies that defined the look of a product for a generation. "I believe that Yeezy is the ...

On September 29, Yeezy Gap rolled out a $90 cotton hoodie in six colors for both kids and adults. It sold out in a matter of hours, and Gap said Tuesday that the hoodie delivered the most sales in ...