Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing ...

U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with ...

In one of the most significant acquisitions in the food industry, Italian food giant Ferrero has acquired American cereal ...

Giovanni Ferrero has expanded his family's company beyond brands like Nutella and built a global powerhouse—especially ...

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Italian candy maker Ferrero has agreed to buy W.K. Kellogg, the maker of cereals like Froot Loops, Frosted Flakes and Rice Krispies. The deal is said to be worth $3.1 billion.