Ferrero, the European confectionery giant behind Nutella and Ferrero Rocher, is set to acquire WK Kellogg Co., the maker of classic American cereals, according to a press release issued Thursday.

Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing ...

WK Kellogg—whose brands include Froot Loops, Frosted Flakes and Rice Krispies—was spun off from Kellogg in 2023, a move that separated its North American cereal business from its remaining global ...

A number of stocks fell in the afternoon session after the Trump administration announced intentions to impose a 35% tariff ...

Ferrero’s $3.1bn acquisition folds Froot Loops and Frosted Flakes into its candy empire, proving breakfast and dessert are a ...

After merging a decade ago, packaged-food giant Kraft Heinz Co. is weighing a breakup, the Wall Street Journal reported on Friday, following recent struggles with inflation-fatigued shoppers, ...

Ferrero said the deal would expand its presence in North America and help the company move beyond its candy and snack ...

Italian candy maker Ferrero has agreed to purchase U.S. cereal company WK Kellogg Co. in a $3.1 billion transaction, ...

This deal continues Ferrero's track record of acquiring and growing well-known brands to strengthen its North American ...

This acquisition represents an important step in the expansion and growth of Ferrero's portfolio in North America.

Giovanni Ferrero has expanded his family's company beyond brands like Nutella and built a global powerhouse—especially ...

Ferrero, the maker of Nutella, announces a $3.1 billion deal to acquire century-old cereal company WK Kellogg, expanding its ...