Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Milwaukee Bucks point guard Damian Lillard always remains true to his roots. Since adidas launched his ninth signature ...

In the 1970s, Adidas was the undisputed king of sportswear, dominating basketball courts and streets alike. But an overlooked ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Similar to the previous models in the Iiinfinity Series, the Nova Iiinfinity features a bulky silhouette inspired by Y2K-era ...

All NBA fans know which player had the hottest basketball shoe last season. Minnesota Timberwolves guard Anthony Edwards' first signature sneaker with adidas took the sport and footwear industry ...

Milwaukee Bucks superstar Damian Lillard is fully embracing the Halloween spirit this year. With Halloween right around the ...

The adidas brand released seven different color ways of the shoe that all sold out on the ... Great competitive energy, just hours before the NBA's opening night. Anthony Edwards and the new ...

Giannis Antetokounmpo disregards his association with Nike when accepting Damian Lillard’s latest Adidas signature sneaker.

The NBA season is upon us ... detector test for one of his newest commercials for this new AE 1 Mid and Low shoes. In his latest Adiadias commercial starring Edwards, the two-time NBA All-Star ...

Celebrities are known for influencing fashion trends, but the lastest trainers adored by Bella Hadid are a little more ...