In December 2013, Adidas announced an upcoming shoe collaboration with American rapper and record producer Kanye West, who ...

The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

The company said the two sides reached an out-of-court settlement. The post Adidas and Ye Officially Finalize Their Divorce ...

It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...

West designed trainers under the Yeezy brand and Adidas said the loss of the business cut sales by €400m (£350m) in the first quarter of the year. Overall, total revenue fell by 1%. Despite the ...

BERLIN — In an unexpectedly positive third quarter, during which German sportswear giant Adidas saw 10 percent growth in sales, the company also closed its turbulent chapter on the Yeezy line.

Adidas said it was still deciding whether to scrap its remaining Yeezy stock and would take a €500m (£443m) hit to its profits if it is all written off. The company also expects a shake-up of ...

The sale of parts of the remaining Yeezy inventory generated revenue of around $215 million in the quarter – well below last ...

Adidas CEO Bjorn Gulden has helped reboot the German sportswear brand since its break-up with rapper Ye two years ago abruptly ended its lucrative Yeezy sneaker line. Adidas raised its forecasts ...

You'll find a wide range of products including footwear, clothing, and accessories when shopping at adidas. Enjoy discounts on popular collections like Gazelle, Yeezy, Superstar, Stan Smith ...

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...