If you buy something through my links, I may earn a commission. Bohemian or “Boho” style mixes different organic pattern ...

If you buy something through my links, I may earn a commission. Spring is on it's way and that means time for spring fashion!

Every festive occasion or wedding celebration can be enjoyed with the right addition of ethnic outfits. Elevate your wardrobe ...

As we celebrate Juhi Chawla’s birthday today, let’s look at 8 of her iconic onscreen beauty and fashion looks that made her a ...

Look your ethnic best with the right addition of traditional wear. It's time to explore the best traditional wear for women ...

Think billowing blouses in earthy tones paired with sumptuous leather midi skirts for a contemporary take on an old favourite ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Explore the range of the best georgette sarees in India to enjoy a lightweight, comfortable, flowy, elegant and breathable ...

Irrespective of style type, every woman loves to drape a saree, but not everyone knows how to drape it properly. Check out these ready-to-wear sarees that are easy to drape.

To look expensive and elegant this wedding season, opt for fabrics that compliment your body and add a touch of luxury to your outfit, for example fabrics like silk, organza,satin, velvet, chiffon or ...