Even though it was released over 40 years ago, in-game or gaming-adjacent advertising is regarded as new or nascent, despite the industry being valued at almost US$300 billion. However, the growth of ...
The RM20mil allocation for e-sports announced in Budget 2025 will strengthen the sports ecosystem in the country, says Datuk ...
Business Insider Intelligence, Business Insider's premium research service, has compiled an unparalleled report on the eSports ecosystem that dissects the growing market for competitive gaming.
Mastercard Drives Africa’s Gaming Industry Forward With Its Inaugural Esports Summit in Casablanca
The event was a pivotal step in Mastercard’s broader mission to empower Africa’s esports and gaming ecosystem, emphasizing ...
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