Bronny Surpasses LeBron’s Rookie Year Jersey Sales. Bronny has already sold more than 500,000 jerseys, generating more than $50 million in revenue in the process.

While Dallas Mavericks rookie Cooper Flagg has the usual pressure of being the No. 1 overall pick in the NBA Draft, the ...

James sat near L.A. assistant Greg St. Jean for most of the third quarter and spoke with other members of the coaching staff ...

LeBron James reflects on being tested by Ron Artest during his rookie season, calling it a defining early moment in his introduction to real NBA defense.

LeBron, a four-time NBA champion and the league’s all-time leading scorer, has achieved countless milestones over his 22-year career. Yet, sharing the court with Bronny, who was selected 55th ...

2004 was the first year that Topps introduced the Superfractor 1 of 1. Lebron's copy was famously pulled out of a $3 pack of cards from a local 7/11. $720,000 seems like a nice return of ...

In a two-decade career filled with 30-point nights and playoff heroics, a couple bad games prove that even LeBron James has ...

LeBron James, even if indirectly, helped play the role of matchmaker for Sauce Gardner’s relationship with rapper Ice Spice, ...

The Lakers and Warriors are both seeking to complete a sign-and-trade with the Wizards for Malcolm Brogdon, according to NBA ...

As Bronny James prepares for his second year in the NBA with the Los Angeles Lakers, the 19-year-old guard is making it clear ...

In a touching moment captured during the NBA Playoffs, LeBron James shared a heartfelt reflection on his son Bronny James’ rookie journey with the Los Angeles Lakers.. The image, posted by the ...