This is the origin of the Audi logo, a symbol full of globalization, a design available to any mortal, easy to reproduce by anyone. To explain the success of its logo, Audi itself quotes the German ...

Cummins has launched a new turbocharger designed specifically for hydrogen internal combustion engines (H2 ICE). The company ...

Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.

Squid Game also masters the art of colour in branding, and here to it shows us the power of simplicity. Clear colour choices ...

From straightforward simplicity to sleek and modern, the logos for the Super Bowl are incredibly recognizable.