In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The Air Jordan 3 is an unimpeachable sneaker. It marked the start of a long partnership between the greatest basketball ...

During his final season with the Chicago Bulls in 1998, Michael Jordan won the NBA Finals for the sixth time, his fifth MVP ...

Nike has slashed their prices on various sneakers for their early Nike Black Friday 2024 sale. Some discounts in the Nike ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Ja Morant's Nike Ja 2 is coming full-force in 2025. Check our Sneakers news for more upcoming releases and breaking content!

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

Celebrating its 20th anniversary, this retro version is back, capturing the original design with that special copper finish ...

Nike honors Kobe Bryants legacy with the Kobe 8 Protro Team Bank Collection, featuring team-ready colorways launching 8. Simultaneously, Nike introduces the Air Zoom Upturn SC, a sub-$100 sneaker ...

Ahead of the game, LeBron James posted a video of his shoe dedicated to Franklin on his Instagram story. The tongue of the Nike LeBron that the Lakers star wore had the text "DJ Clark Kent ...

Taking a trip back to 1985 when Michael Jordan shattered a backboard with his dunk, which later inspired Nike to model an AJ ...