Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

WNBA Rookie of the Year Caitlin Clark took the golf course for an appearance in The Annika Pro-Am on Tuesday, and she did so ...

Nike is releasing its LeBron 22 "Currency" this Friday, November 15, 2024. The shoes are a product of the collaboration ...

This fall, basketball admirers and sneakerheads have something thrilling to look forward to with the launch of the Nike G.T. Cut 3 "Jordan Poole" PE (Player Exclusive).

The Air Jordan 3 is an unimpeachable sneaker. It marked the start of a long partnership between the greatest basketball ...

Before Caitlin Clark even struck a shot Wednesday she was showing off the shiny gold soles on the bottom of her custom Nike ...

An icon in the shape of a lightning bolt. Impact Link Nike is deepening its partnerships with the NBA and WNBA as basketball explodes in popularity in 2024. That's good news for the company as it ...

Nike’s drop of the Nike KD 17 "Aunt Pearl" sneaker collection pays testimonial to Kevin Durant’s late aunt, Pearl, who lost ...

The Air Jordan 3 stands as a monumental figure in sneaker history, representing not just a shoe, but a cultural phenomenon.

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...