London-based production company Fierylight, in collaboration with Hasbro, is launching an interactive classical music ...

Establishing a mega-brand in the children's content space is a lucrative business, but most struggle to cut through.

How cute is the Little Tikes Pig family abode? Fans of Peppa and her little sibs are going to love playing around in her ...

With life increasingly fast-paced and complicated, Hamleys toy experts are homing in on a growing cultural shift towards ...

HAMLEYS has revealed its top 15 toys for Christmas this year, including the return of some nostalgic classics. With 11 weeks ...

The Peppa Pig magazine was on sale for £5.99 and customers are being urged to return it to their nearest Tesco store for a ...

Join your favourite characters from Bluey, Peppa Pig, and LEGO Star Wars in a delightful collection of new children's books ...

With Prime Big Deal Days toy deals, you can treat your little ones to the toys they’ve been pleading for without going into ...

From Peppa Pig to Transformers, Hasbro is “Playing to Win” at BLE with new collabs, crossovers, and category expansions ...

Tesco has issued an urgent recall of a Peppa Pig magazine after a faulty toy included with the publication was found to pose ...

Tesco has urgently recalled issues of a children’s magazine over fears that a free toy could pose a choking hazard. Issue 419 ...

TESCO has urgently recalled a toy that featured on a Peppa Pig magazine because of the choking hazard it poses to children ...