Want to build a real estate career that lasts? Mastering the art (and science) of real estate marketing is a crucial first step. The key to effective real estate marketing is finding that Goldilocks ...

Google has made changes to its marketing mix modeling (MMM) tool called Meridian, giving marketers more visibility into the data. The platform now allows marketers to include non-media variables like ...

Struggling with slow website growth and limited return visitors? Building an online presence from scratch can be scary, because it's easy to get lost in the weeds unless you know exactly what you're ...

Artificial intelligence has quickly become a staple for independent insurance agents and financial advisors seeking to streamline client communications and build a presence on social media. But ...

Is AI going to have an impact on the digital advertising sector? It already is, according to industry body IAB Europe. It has published a report with some stats to prove it. 85% of companies surveyed ...

Bernard May is the CEO of National Positions, a 5-time Inc. 500 company, award-winning marketing agency and Google Premier Partner. In my years as a marketing executive, I’ve seen teams spend months ...

Chicago and New York, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Circana, LLC announced the successful completion of its acquisition of Nielsen’s Marketing Mix Modeling (MMM) business. MMM specializes in ...

AI-generated videos are already here, and this machine is unstoppable. According to a Wistia report, 41% of videos will be created with AI in 2025 — double the share from last year. AI now plays a ...

ArticleX provides an AI-powered content repurposing platform that transforms existing media into high-quality written content. The platform specializes in maintaining an authentic voice while ...

Have you been wondering what a major root cause of negative broadcast revenue in 2025 could possibly be? Futuri, the AI-focused media technology company led by CEO Daniel Anstandig, uncovered the ...

Marketing Mix Modeling (aka MMM) is a forecasting methodology used by marketers to assess the impact of various app marketing tactic scenarios on product sales. To build a Marketing Mix Model, ...