Users of the fitness app in North America and Europe who complete one of 25 designated Chipotle segments the most can win free Lifestyle Bowls for a year.

Despite privacy being a concern for both marketers and consumers, 75% of the most visited websites in the U.S. and Europe ...

The truck will tour New York City on Jan. 3 and literally block “toxic” ads reported to the brand by consumers who text a ...

Kate Trumbull and Matt Talbot, co-founder of the brand’s AOR WorkInProgress, explain how last year’s marketing efforts set up the chain for 2025.

With the rise of AI and the computing power of smartphones, the Intuit brand claims that doing taxes in person with a tax professional is outdated.

The tech giant is planning to deploy millions of generative AI characters and have them pose as actual users on Facebook and ...

INVNT ®, the global leader in innovation-led brand storytelling, marks a year of transformative growth across international markets, delivering exceptional results for the world’s leading brands ...

First there was greenwashing and rainbow-washing; now there’s nostalgia-washing, which can be just as detrimental for brands. The art of looking to the past to emotionally engage consumers in the ...

Pull-Ups on Monday (Dec. 16) announced a campaign that represents a marketing relaunch for the brand of training pants marketed by Kimberly-Clark. The effort stars two anthropomorphic characters — the ...

Orangetheory Fitness launched a new brand campaign platform entitled “Every Reason is the Right Reason,” according to a press release. The effort is the first under the group fitness company’s recent ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. There’s arguably no holiday tradition more beloved (or more ...